hospitality

Emma's extensive experience in the industry has provided her with invaluable insights into the nuances of marketing luxury accommodations and destinations has led to fruitful partnerships with top hospitality brands such as Marriott, Hilton, and Hyatt. She has worked closely with renowned resorts and hotels, leveraging her deep understanding of consumer behavior to develop impactful campaigns that showcase the unique features and experiences offered by each property.

Emma's ability to form and nurture relationships with these influential brands has allowed her to tap into their vast resources, industry expertise, and loyal customer bases. Through strategic collaborations, joint marketing initiatives, and shared best practices, she has helped position HEI Hotels & Resorts as a preferred choice for travelers seeking exceptional hospitality experiences.

By aligning the marketing efforts of HEI Hotels & Resorts with these renowned brands, Emma has successfully leveraged their established reputation and customer loyalty to drive brand awareness, attract new guests, and enhance the overall guest experience. Her collaborative approach has resulted in fruitful partnerships that have elevated the brand's presence in the highly competitive hospitality market.

CREATIVE & BRANDING

Recognizing the power of immersive and sensory-driven marketing, Emma conceptualized ESP as a platform to showcase the fusion of technology, sports, and human connection. Teaming up with Bode Miller, an icon in the world of skiing known for his exceptional skills and passion for pushing limits, Emma curated a one-of-a-kind experience at SXSW that left attendees mesmerized.

The ESP pop-up brand at SXSW aimed to transport visitors into an extraordinary world where they could explore the limits of human perception and engage with cutting-edge technology. Through interactive exhibits, virtual reality experiences, and sensory installations, Emma and Bode Miller invited guests to embark on a thrilling journey that blurred the boundaries between the physical and digital realms.

Emma delivered a keynote speach at SXSW discuss how science and technology can dramatically increase retailers' ability to create, optimize and scale the immersive, customer-centric modern retail experience.

ESP is among the first to bring advanced technological materials to apparel and accessories through manufacturing, AR, facial recognition, sensor mapping and more

ENTREPRENEUR/INVESTER

Emma Shaybani is a highly accomplished investor and serial entrepreneur, with a proven track record of founding and scaling successful companies. With an astute business acumen and an eye for emerging opportunities, she has made a name for herself as a prominent figure in the entrepreneurial landscape.

Drawing upon her extensive experience and industry insights, Emma has identified and capitalized on lucrative market gaps, consistently turning ideas into thriving businesses. Her strategic vision, combined with her ability to assemble talented teams and secure funding, has been instrumental in the success of her ventures.

As an investor, Emma has a keen instinct for spotting promising startups and disruptive technologies. She actively seeks out innovative entrepreneurs with transformative ideas, providing them with the necessary resources, mentorship, and guidance to achieve their full potential. Emma's strategic investments have not only yielded impressive returns but have also fueled the growth of groundbreaking companies across various sectors.

With her entrepreneurial endeavors, Emma has created a diverse portfolio of successful ventures spanning industries such as technology, e-commerce, and sustainable energy. Her companies have consistently pushed the boundaries of innovation, delivering groundbreaking solutions that address pressing market needs.

Lifestyle and fashion

with the launch of her highly anticipated collaboration, "The Same Old." As a visionary marketer and entrepreneur, Emma brought together her creative flair and deep understanding of consumer trends to create a streetwear line that defied conventions.

"The Same Old" is not just a clothing brand; it's a movement that challenges the status quo

The collection itself will be an embodiment of rebellion and nonconformity. Drawing inspiration from underground subcultures and unconventional style, "The Same Old" defied expectations, presenting a fusion of raw energy, urban grit, and avant-garde aesthetics. Each piece will become a statement of defiance against mainstream fashion

start-up ventures

Under Emma's guidance, the marketing launch of Removery Tattoo Removal is a masterclass in storytelling. Through compelling campaigns, engaging content, and strategic partnerships, she has successfully positioned Removery as the go-to destination for safe, effective, and life-changing tattoo removal.

Emma's commitment to inclusivity and self-empowerment shines through in every aspect of the campaign. By showcasing real-life stories of individuals embracing their journey of transformation, she has created an authentic and relatable connection with the target audience. Her vision ensures that Removery is not merely a service provider, but a supportive community that celebrates personal growth and individual expression.

With Emma's innovative approach, Removery Tattoo Removal has become a beacon of hope for those seeking a fresh start. Her marketing strategies have not only elevated the brand's visibility but have also ignited a cultural shift, fostering a greater understanding and acceptance of personal choices and narratives.

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